Exploring the Turkish Market｜Green Power Shines at FI Istanbul 2025

From June 18 to 20, 2025, Green Power showcased its full portfolio of carrageenan products at Food Ingredients Istanbul (FI Istanbul) - a key exhibition that connects the food ingredient industry across the Middle East, Europe, and North Africa.

Our booth featured a wide range of refined and semi-refined carrageenan solutions designed for applications in dairy, meat products, confectionery, plant-based beverages, and more - demonstrating Green Power's deep expertise in natural hydrocolloids and global commitment to clean-label innovation.

Turkey: A Rising Market for Natural Hydrocolloids

Driven by growing consumer awareness of health and clean labels, Turkey's food sector is rapidly embracing natural and plant-based ingredients. Carrageenan, a seaweed-extracted hydrocolloid, is widely used in:

• Dairy products (yogurt, ice cream, flavored milk, cheese)

• Meat processing (sausages, hams, cold cuts)

• Beverages and desserts

• Pet food, personal care, and pharmaceutical excipients

Market data shows Turkey’s annual carrageenan demand is estimated at 1000 tons, with food applications accounting for 60–70% of consumption.

Higlights: Functional Performance Across Industries

Green Power's exhibition focus covered a variety of sectors:

• Gummies and confectionery – refined carrageenan improves texture and water control

• Meat and plant-based products – semi-refined carrageenan enhances structure and water retention

• Dairy and plant-based beverages – offers smooth mouthfeel and suspension stability

• Pet food – supports gel-type clean-label solutions for premium formulations

Many visitors expressed strong interest in functional applications and formulation support, reinforcing the growing demand for clean-label solutions in the Turkish market.

Strategic Outlook: Local Support, Global Vision

This exhibition marked another step in Green Power's international strategy. In the coming months, we aim to:

• Expand our presence in Turkey and surrounding countries

• Offer localized technical support and custom formulation services

• Build strong regional distribution networks

• Partner with local manufacturers to co-develop clean-label solutions

At Green Power, we believe that the future of food lies in natural, safe, and sustainable ingredients. We look forward to growing together with global partners and delivering better food solutions through natural hydrocolloids.